Playkit · UGC Engineer Program

Become a UGC Engineer.

Playkit runs tech UGC built to drive installs for apps: organic content that feels like a genuine recommendation, not an ad. UGC Engineers are the people who make it happen, reviewing and optimizing every campaign daily.

We bring on a small cohort by application, after a multi-round interview. Not a sign-up. (tap to explore)

Apply to the program

A selective 4-week program. Clear a multi-round interview, join a small cohort, and train to run campaigns end to end. Selected applicants start on a paid contract trial built to convert into a full-time role.

See what we're looking for & apply →Already a UGC Engineer in training? Log in →

Why become a UGC Engineer

Playkit is the leading tech UGC agency, running large-scale TikTok campaigns for some of the fastest-growing brands and apps. We work with 150+ of the best creators in North America and have produced over 1B viewsin a single year. We're hiring best-in-class UGC Engineers to help grow the company.

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A step up from creator

Move beyond making content into strategy, creator management, and client work. You sit at the intersection of manager, strategist, and account executive.

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Work with top brands

Run TikTok campaigns for recognizable apps and brands like Substack, Flo Health, and Cash App.

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Real earning upside

A competitive base plus renewal bonuses and performance commissions tied to the wins you drive.

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Build your career

Walk away with a portfolio of strategy work and creator campaigns, and help shape organic marketing as UGC goes mainstream.

What you'll learn